The passionate nature of Flavio Maluf
Eucatex is a family-run company which has maintained its good performance over the generations when its leadership has been transferred. Currently, the president of the Eucatex company (a Brazilian company which concentrates on the production of paint) is Flavio Maluf. He was born in the year 1961 into their wealthy family. His father is Paulo Maluf. Learn more at mundodomarketing.com about Flavio Maluf
Flavio’s father was very instrumental in ensuring that his son was well groomed for the time when he would have to take over the family business. He ensured that despite being from a wealthy family, he took his education seriously. To crown his education, he graduated with a degree in mechanical engineering from Armando Alvares Penteado Foundation.
Before the year 1997, when he officially took up the leadership of Eucatex, Flavio Maluf still led a very successful life. It would have been expected of him to wait for the sure leadership of the company which he was guaranteed with in future. However, he carried out business activities on his own prior to the presidency of Eucatex.
His focus is easily evident from the time when he chose to take up mechanical engineering. It would have been just an ordinary decision if he had chosen to take a course such as business management, which would still have been appropriate. However, he chose to follow his passion and dreams. His passionate nature became even more evident when he chose to take to politics. In this area, he was able to use his charisma and influential nature to implement change and be an acceptable leader.
Even after taking up the presidency of Eucatex, Flavio Maluf has always exercised the passion he has for various aspects of life. Entrepreneurship is one other passion he has always had. This is what has led to the growth and development of the company to what it has become. It is one of the companies which is very environmentally friendly, especially due to the nature of the wood fiber that it produces.
His passion for leadership has also reflected on the way the company is currently performing and running. His ability to lead and delegate duties, while still spearheading most of the initiatives within the company has always been very outstanding.