Fashion lovers all hail CEO and founder Julie Wainwright. She can attribute the success of the RealReal by honing in on the luxury market. She focused her sights on consigners and earned the trust of the masses by ensuring every item is inspected and authenticated before it gets into our anxious hands. Whether your obsession is jewelry, shoes, bags, clothes, or looking for that perfect accent piece for your home, the RealReal has proven it is the place or site to go to. By being able to predict trends, one will always know they are getting the most precious of pieces to add to their collection. With a store in New York and in Los Angeles the RealReal is taking the resale luxury industry by storm. Here is what we can look forward to this season.
Not only is the RealReal heading the way for high caliber resale pieces. The science behind it is compelling. The San Francisco based luxury consignment brand has given us a glimpse into some of the most coveted and lux items for the season. With bated breath we now have access to their “Holiday 2018 Most Obsessed Gift Guide“. All achieved by the brilliant idea of tracking the number of times shoppers clicked on the heart icon above an item. By analyzing all the data The RealReal has gifted us with the most sought after lux resale items of the year. Gift buying for those special ones on your list will be a no brainer and whos to say we cant gift ourselves on the way.